B2B Lead Generation Insights
Worth more than a penny
Our observations and advice, when put in practice, equal much more than a penny for your thoughts… in our humble opinion, of course. So see how much value you can derive from this content.
The statistical evidence concerning the effectiveness of online video marketing is overwhelming. Yet most B2B companies haven’t jumped in. Why not? They likely have dabbled in it and learned it’s more difficult than it looks. Just because the tools are readily...
When it comes to your B2B marketing content, you should go deep and wide.
And how you can reverse the trend It’s no secret that B2B email is less effective lately. The main reasons are the non-delivery issues due to spam filters, not formatting for recipients’ hand-held devices, and the difficulty of breaking through the clutter, to name a...
Simply stated, marketing automation is the use of technology to cost-effectively and efficiently drive more leads and sales by automating the delivery of the right messages to the right people at the right time. Here’s why you should care.
In B2B demand generation, a particular number of inquiries, qualified leads, new prospects, sales, or a target amount of new revenue are the goals.
AcquireB2B, Inc., an established B2B lead generation marketing agency, has been named a Bronze winner in the Summit Creative Award® global competition for its innovative work for VirtualWorks Group, Inc., an enterprise indexing and document imaging company.